Your ad on their TV.The lead on your phone.
We put your commercial on the streaming services Minnesota already watches, only in the homes you choose. Then we run everything that turns that view into a booked job.
Sample: a family watches a hockey game on their living-room television. It cuts to a commercial for Your Business, and a phone beside them shows a new lead.
From their TV to your phone, in six steps we run.
Most TV ads stop at the screen. Ours keep going, because we run every step after it too.
Your commercial comes on in their living room.
Full screen, on the TV, between the shows they already stream. It can't be skipped, and it only runs in the homes you chose.
Launch runs: Connected TVLater, they pick up the phone and look you up.
That search is where most TV ads leak money. We run the search ads, the SEO and the Google profile, so the first thing they find is you.
Launch runs: Search ads, SEO, Google profileThe website gets to the point.
The offer from the commercial, the phone number and the form, right at the top. No hunting for how to get in touch.
Launch runs: WebsiteSomeone answers. Every time, any time.
Krista, our AI receptionist, picks up calls and texts around the clock, answers the questions she knows, and takes down the job for you.
Launch runs: AI receptionist, 24/7The lead is on your phone before they hang up.
Name, number, what they need and where. You call back while they still remember your commercial.
Launch runs: Lead alertsEvery month, a report in plain English.
Where the ad ran, how many homes saw it, how many watched to the end, and what moved after it: searches, site visits, calls.
Launch runs: Monthly report
Build the plan, see the numbers
Vertical, territory, audience, budget and competitive share — the same inputs a media buyer works with, run through the planning figures we use before quoting. Shown as ranges, because that is what an honest media plan looks like before anyone has seen your market.
- Connected TV 100%
Add a competitor’s estimated monthly budget to see projected share of voice in this territory.
Based on the rates we buy at, direct from publishers, with no markup between your budget and the impression. Reach assumes 3–6 impressions per person. These are planning ranges, not a forecast or a guarantee — yours depend on your market, creative and offer.
Full screen. Can’t be skipped. Only in the homes you choose.
Your commercial runs on premium streaming and free ad-supported TV, on the biggest screen in the house: local news and weather, the Vikings, the Twins, the Wild, the shows people actually sit down for.
- Hulu
- Disney+ and ESPN
- Paramount+
- Peacock
- The Roku Channel
- Tubi
- Pluto TV
- YouTube on TV
- 90 to 98%
- of viewers watch to the end on real CTV inventory
- $2,500 to $5,000
- a month in media for a single-market test
- Days
- from a budget to a live plan, not a six-week onboarding
We produce your commercial.
Our production partner films it, built around the offer and the phone number people need to remember. Already have a video you like? We’ll run that instead.
How the whole thing worksThe TV ad is the start. We run everything after it.
A great commercial that sends people to a slow website and an unanswered phone is money on fire. These five layers are why ours turn into booked jobs.
- 01
The screen
Your commercial on the streaming services they watch, only in your trade area.
- 02
The search
When they look you up, your ads, your rankings and your Google profile are there first.
- 03
The website
A site built to turn a visit into a call: the offer, the number and the form at the top.
- 04
The phone
Krista, the AI receptionist, answers every call and text, day and night, and sends you the lead.
- 05
The follow-through
Display, geofencing and social keep you in front of the homes that saw the ad.
Is your website ready for TV traffic? Run the free website audit and see what it’s costing you.
Audit my websiteWhere the AI works. Where people do.
AI does the things that should never wait. People make every call that spends your money.
The AI
- Answers every call and textDay and night, at (651) 615-8042, and sends you the lead.
- Drafts ad ideas and scriptsHooks, offers and versions to test, before anything is filmed.
- Checks your websiteThe free audit runs the same checks on any site in seconds.
- Reads your search numbers every morningAnd proposes changes for a person to approve.
The people
- Plan your mediaWhich homes, which services, how often.
- Direct the shootWith our production partner, around your offer.
- Approve every changeNothing that spends your money goes live without a person.
- Call you backA real conversation, with the numbers in front of us.
Everyone watches TV. So TV works for everyone.
26 kinds of business across 6 industries, each measured on the thing that matters to it.
The first ninety days, honestly.
This is the usual pattern, not a promise. It's also what you can hold us to.
- Month 1
The right homes see it, often enough.
Delivery and frequency, building toward a few views per household. Don’t judge it on leads yet.
- Month 2
People start looking you up.
Searches for your name and visits to your site usually start moving, when the commercial and the area are right.
- Month 3
Lift is fair to talk about.
Often 10 to 25% against where you started, on site or store activity, when measurement is set up.
Brands we’ve worked with
Sell Connected TV under your own name.
You keep the client and the pricing. We plan it, buy it and run it, and the client never hears our name.
How this compares with the usual arrangement.
Everything on our side of this table is already written down somewhere you can hold us to.
| Launch Media | The usual arrangement | |
|---|---|---|
| Reporting | The same spend, placements and results the team optimises against | A report assembled after the month has closed |
| Budget control | Nothing spends without your approval | Budgets shift between line items without a conversation |
| How media is bought | Direct from publishers, with no markup between your budget and the impression | Resold inventory with a margin taken along the way |
| What you own | Your site, code, content and domain are yours outright once paid in full | Licensed platforms you keep paying for and cannot take with you |
| Who you deal with | The people actually buying your media | An account manager relaying questions to someone you never meet |
| When the plan changes | The week something stops working | At the next scheduled review |
| When a channel is wrong for you | We say so before it is bought | You find out from the results |
Every line on our side of this table is something we put in writing elsewhere on this site — in our terms, our FAQ, or the agreement you would sign.
Connected TV, answered
The things people ask before they work with us — answered the way we'd answer them on a call.
What is Connected TV advertising?
Commercials on the streaming services people watch on their TV: Hulu, Peacock, Tubi, Pluto TV, The Roku Channel, YouTube on TV and more. They play full screen and can't be skipped, like a TV ad, but you choose the households, down to the zip code.
How much do I need to start?
A single-market test that tells you something usually runs $2,500 to $5,000 a month in media. A tight area works at the low end; statewide or several markets needs more. The planner shows what a budget buys in your zips before you talk to anyone.
Do you make the commercial?
Yes. We produce your commercial with our production partner, who films it. If you already have a video you like, we can run that instead.
How will I know it's working?
Month one is about getting the ad in front of the right homes often enough; don't judge it on leads yet. In month two, searches for your name and visits to your site usually start moving. By month three, lift is fair to talk about, often 10 to 25% against where you started when measurement is set up. That is a typical pattern, not a promise, and every month you get a plain-English report.
Is TV only for big brands?
Not anymore. A local business doesn't need the whole country, it needs the right 40,000 households in its trade area. Streaming lets you buy exactly those, by zip code or radius, without paying for the rest of the market.
What else do you do besides TV?
Everything that turns a TV view into a booked job: search ads, SEO, your Google profile, the website, social, and an AI receptionist that answers every call. Most TV ads lose the customer between the screen and the phone; we run that part too.
Put your business on their TV.
Start with the planner, or talk to us. Either way, you get the numbers first.