LASER-FOCUSED ON EXISTING AND FUTURE BUYERS

If you want to reach new target consumers, Connected TV advertising is the most efficient, focused and measurable tactic.  CTV/OTT advertising helps you take control of who you target while laser-focusing how you spend your ad budget. The best part, CTV/OTT advertising is consumer centric and personalized with brand messages that resonate with the viewer’s lifestyle. These ads are also not skippable.

More about Connected TV Advertising
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POWERING GROWTH FOR AGENCIES THROUGH CTV MEDIA BUYING & DATA-DRIVEN DIGITAL ADVERTISING IN MINNESOTA

At Launch Media, we help brands and agencies connect with audiences through strategic and performance-focused digital advertising. We are a full-service digital advertising agency that’s built on more than 15 years of experience in programmatic buying, audience targeting, and creative planning. Our work supports businesses across Minnesota and the surrounding area, using technology and insight to make advertising more relevant, effective, and measurable. As one of the CTV media buying agencies focused on precision and accountability, we bring structure and clarity to the digital landscape.
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A SMARTER APPROACH TO CONNECTED TV & OTT ADVERTISING

Our team specializes in connected TV media buying, helping brands reach viewers across today’s streaming environments. We plan and manage campaigns that appear on popular streaming platforms using advanced targeting and reporting tools. This allows advertisers to move beyond traditional TV placements and reach audiences based on real behaviors and interests. Our experience working with OTT and CTV advertising buyers ensures campaigns are well-placed and monitored closely for performance. We also support agency partners looking for OTT solutions for agencies that expand their service offerings without adding additional strain to their existing operations.
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OFFERING WHITE LABEL SOLUTIONS TO IMPROVE EFFICIENCY FOR AGENCIES

At Launch Media, we offer flexible support for agencies through our White Label OTT advertising platform, designed to operate seamlessly behind the scenes. As a White Label CTV agency, we help agencies handle strategy, execution, and reporting while they maintain client relationships. We also offer White Label CTV advertising for media buyers that gives them access to connected TV inventory, audience targeting, and campaign insights without the need to build internal systems. This approach allows agencies to scale easily while delivering consistent results to their clients.
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SERVICES DESIGNED TO WORK TOGETHER

Our solutions are designed to support full-funnel digital performance, combining media, data, and creative execution.

Our core services include:

  • Programmatic display advertising that places ads based on user data and behaviour.
  • Connected TV and OTT campaigns managed by experienced advertising professionals.
  • Digital audio advertising across streaming and podcast platforms.
  • Custom audience targeting using behavioral, geographic, and interest data.
  • Search engine optimization and paid search management to improve online visibility.
  • Social media marketing and paid social campaigns.
  • Design and creative services focused on usability and clarity.
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We proudly support brands and agencies throughout Minnesota with solutions built on experience, transparency, and real performance insight.

Take your business to the next level with a smarter advertising approach. At Launch Media, we provide a complete range of advertising services all under one roof for your convenience. Get in touch today, and we’ll take care of the rest.

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HOW IT WORKS?

To reach your ideal customer we leverage data from AI pixels and website retargeting, look-alike audiences, location-based GPS targeting, and third-party data set filters. We then place ads programmatically based on real-time bidding. Campaigns are refined and optimized daily to ensure optimal success.

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TRADITIONAL VS CONNECTED TV 

When a traditional TV network has airtime to sell, companies purchase the spots to get their brand in front of their target audience. Despite rapid growth in CTV/OTT viewership, traditional TV advertising can still be a very effective tactic for many companies who want to reach the masses. The upside: you may reach a higher % of your customers. The downside: it can be incredibly expensive as you pay for viewers who don’t have an interest in what you offer.

CTV/OTT advertising helps you take control of who you target while laser-focusing how you spend your ad budget. The best part, CTV/OTT advertising is consumer centric and personalized with brand messages that resonate with the viewer’s lifestyle. These ads are also not skippable.
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CONNECTED TV HEADLINE

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Why Launch Media for Programmatic CTV Advertising?

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Our programmatic buying platform ensures your ads are delivered at the right time, with the right message and to the right audience—offering the best possible customer experience from the first touch.

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We use the latest tools to target your ideal customer, which provide data far beyond age, gender and location. We can target viewers with specific interests within specified income brackets, education levels, and more. We can also target zip codes down to precise longitude and latitude coordinates.

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Because our platform enables such precise targeting, our clients enjoy a 98% ad completion rate.

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You’ll get a custom-built lead management system sophisticated enough to track online and offline conversions. Every campaign is targeted, integrated into your CRM, and measured for results daily.

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Analytics! We provide deep campaign insights—from granular details by ad to broader campaign and year-over-year metrics to help you make informed decisions on future campaigns. Examples include:

  • Video completion rates
  • Optimal date/time, channels and devices used to view your ad.
  • Behavioral insights and attribution tracking data to determine what has been most successful in getting viewers to take action. This valuable data is used to create even more targeted campaigns.

Powering Growth for Agencies Through CTV Media Buying & Data-Driven Digital Advertising in Minnesota

At Launch Media, we help brands and agencies connect with audiences through strategic and performance-focused digital advertising. We are a full-service digital advertising agency that’s built on more than 15 years of experience in programmatic buying, audience targeting, and creative planning. Our work supports businesses across Minnesota and the surrounding area, using technology and insight to make advertising more relevant, effective, and measurable. As one of the CTV media buying agencies focused on precision and accountability, we bring structure and clarity to the digital landscape.

A Smarter Approach to Connected TV & OTT Advertising

Our team specializes in connected TV media buying, helping brands reach viewers across today’s streaming environments. We plan and manage campaigns that appear on popular streaming platforms using advanced targeting and reporting tools. This allows advertisers to move beyond traditional TV placements and reach audiences based on real behaviors and interests. Our experience working with OTT and CTV advertising buyers ensures campaigns are well-placed and monitored closely for performance. We also support agency partners looking for OTT solutions for agencies that expand their service offerings without adding additional strain to their existing operations.

Offering White Label Solutions To Improve Efficiency for Agencies

At Launch Media, we offer flexible support for agencies through our White Label OTT advertising platform, designed to operate seamlessly behind the scenes. As a White Label CTV agency, we help agencies handle strategy, execution, and reporting while they maintain client relationships. We also offer White Label CTV advertising for media buyers that gives them access to connected TV inventory, audience targeting, and campaign insights without the need to build internal systems. This approach allows agencies to scale easily while delivering consistent results to their clients.
connected tv headline
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Offering White Label Solutions To Improve Efficiency for Agencies

At Launch Media, we offer flexible support for agencies through our White Label OTT advertising platform, designed to operate seamlessly behind the scenes. As a White Label CTV agency, we help agencies handle strategy, execution, and reporting while they maintain client relationships. We also offer White Label CTV advertising for media buyers that gives them access to connected TV inventory, audience targeting, and campaign insights without the need to build internal systems. This approach allows agencies to scale easily while delivering consistent results to their clients.

Services Designed to Work Together

Our solutions are designed to support full-funnel digital performance, combining media, data, and creative execution.

Our core services include:

  • Programmatic display advertising that places ads based on user data and behaviour.
  • Connected TV and OTT campaigns managed by experienced advertising professionals.
  • Digital audio advertising across streaming and podcast platforms.
  • Custom audience targeting using behavioral, geographic, and interest data.
  • Search engine optimization and paid search management to improve online visibility.
  • Social media marketing and paid social campaigns.
  • Design and creative services focused on usability and clarity.

We proudly support brands and agencies throughout Minnesota with solutions built on experience, transparency, and real performance insight.

Take your business to the next level with a smarter advertising approach. At Launch Media, we provide a complete range of advertising services all under one roof for your convenience. Get in touch today, and we’ll take care of the rest.

FREQUENTLY ASKED QUESTIONS​

CTV media buying agencies specialize in planning and purchasing ads that appear on connected TV platforms, such as streaming apps and smart TVs. They use data and programmatic technology to place ads in front of specific audiences based on viewing habits, location, and interests. At Launch Media, we help with placing video ads in connected TV environments, using data and programmatic tools to help brands reach viewers who are streaming content online.
A White Label OTT advertising platform allows agencies to offer advanced streaming ad solutions under their own brand while Launch Media handles the technology, targeting, and campaign execution. This means agencies can deliver connected TV and OTT campaigns to clients without building the technical infrastructure themselves, making it easier to grow services and serve more clients easily.
Connected TV media refers to advertising on devices and services that stream content over the internet rather than through traditional broadcast TV. At Launch Media, we place ads on these platforms using precise targeting based on viewer behavior and interests, which helps businesses reach engaged audiences with meaningful messages while avoiding spending on viewers unlikely to respond.
At Launch Media we provides agencies with advanced OTT and connected TV buying solutions, including campaign setup, data-driven targeting, and performance reporting. This support lets agencies offer streaming ad services to their clients without building the backend technology themselves.

LET'S GET STARTED.

Enough about us. We’d love to chat with you and learn more about your business. What are your goals? We’re ready to help you crush them. What keeps you up at night? We’ll try to solve that too. We’ll sleep better knowing we’ve helped your team develop an effective digital marketing strategy to grow your business.
Get in touch today or complete this short form and we’ll call you.
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