Connected TV for auto repair shops.
Most people do not have a mechanic. They have whoever they found the last time something broke. Connected TV makes your shop the name they already trust before the warning light comes on.
How many paying customers could you be getting?
Three inputs, and two of them are yours. Set a budget, pick a ticket, and say how many you close. The receipt shows every step, so you can check the sums.
$2,500 to $5,000 a month is a real single-market test when the area is tight: a handful of zip codes, not the whole metro.
Planning receipt
No. 02 of 26
Auto repair & service
One month
- Media budget
- $5,000
- Homes that see iteach about 3 to 6 times
- 43K to 86K
- Watched to the end90 to 98% of 235K to 282K plays
- 212K to 276K
- booked appointments$5,000 at $25 to $70 each
- 71 to 200
- paying customershow many in 10 you close
- Step 03
- Ticket: Oil changethe sale, not your profit
- $35 to $125
What they are worth
Answer step 03 to finish the receipt.
A planning range worked from your own inputs. It is not a forecast or a guarantee, and no two months or markets are the same.
Measured in booked appointments.
The result that counts for a shop is a car on the schedule. The plan is built around booked appointments, with search catching the people who look you up after they have seen you on TV.
- Month 1
Delivery and frequency.
Your commercial builds toward a few views in each home. Do not judge booked appointments yet.
- Month 2
Search starts to move.
Searches for your name and direct visits to your site usually start moving, if the creative and the geography are right.
- Month 3
Lift is fair to talk about.
Often 10 to 25% over your baseline on site or store activity, if measurement is set up. That is a typical range, not a promise.
All the way through, 90 to 98% of the times your commercial plays should be watched to the end. Under about 90 means something is wrong with the supply or the file, and we go and fix it. Every month you get a plain-English report: what ran, what moved, and what we are changing.
The homes you pick. Nobody else.
Your commercial runs in Minneapolis-St. Paul, Rochester or Duluth, or tighter than that: a list of zip codes, or a radius around your door. It airs on Hulu, Disney+ and ESPN, Paramount+, Peacock, The Roku Channel, Tubi, Pluto TV and YouTube on TV. We buy the space on those services; we do not own them.
The drive they will actually make
Nobody crosses town for an oil change. We keep the commercial inside the few miles around your bays that people will really drive.
Seasons you can see coming
Tires before the first snow, air conditioning before the first hot week. Demand follows the weather, so the schedule does too.
- 25%Connected TVYour commercial, full screen, in the homes you picked.
- 40%SearchCatches people when they look you up by name.
- 25%DisplayYour name on the sites and apps they use between shows.
- 10%AudioPodcasts and streaming radio: cheaper reach alongside the TV.
A typical split for this kind of business, not a result. Yours is built around your area and your budget.
Thirty seconds. Three beats.
Here is the shape of a commercial for a neighborhood repair shop. Yours is written from what is true about your business: AI helps us draft options, people choose and rewrite, and you approve the script before anything is filmed. We produce your commercial; our production partner films it.
Already have a video that works on a TV? We can run that instead.
- 0:00
The hook
- We see
- A dashboard at a red light. The check-engine light comes on. The driver turns the radio up.
- We hear
- That works for about a week.
- 0:05
The offer
- We see
- Your bays, your technicians, and a customer being handed a printed estimate.
- We hear
- [Your Shop] tells you what it is and what it costs before anyone picks up a wrench.
- 0:22
What to do next
- We see
- Your name, your cross streets and your number.
- We hear
- Book it online tonight. [Your Shop], [Cross Streets].
Words in [brackets] are yours to fill in. Nothing in this example is a claim about a real business.
Other industries
Your shop on their TV. The car on your schedule.
Tell us your budget and your area. We come back with a plan and the estimates behind it, and nothing is spent until you approve it.