Digital Audio in Moorhead, Minnesota
Be in their ears across music, podcasts and streaming radio.
The Moorhead commute, in numbers
23,375 Moorhead residents work, and 74% of them drive there alone: no screen, often headphones or the car speakers. At 17.8 min each way that is about 12 hours a month per commuter, the most attentive listening time most people have.
59% of working residents leave Moorhead for work, so the morning drive is when they are still local. Audio can be scheduled for that window and switched off when they have left.
Most of Moorhead is a single ZIP code, 56560, with 18,941 households. ZIP targeting alone cannot split the city, so a Moorhead plan is drawn by radius or neighbourhood instead.
| ZIP | Workers | Average commute | Median income |
|---|---|---|---|
| 56560 | 23,210 | 18 min | $75,406 |
Source: US Census Bureau (ACS 2024 5-year; 2020 ZIP relationship file), via Census Reporter.
Why digital audio works here
Moorhead holds roughly 45,036 people, and its higher education, agriculture services and cross-border retail with Fargo means a meaningful share of that audience turns over every academic year. An audience built once and left alone goes stale here faster than almost anywhere in Clay County.
Digital audio reaches Moorhead during the parts of the day no screen does: driving, working, moving between St Cloud and Duluth.
How we run it: Digital Audio.
Moorhead at a glance
- Population
- 45,036
- Median household income
- $72,761
- Median home value
- $249,000
- Median age
- 31.3
- County
- Clay County
- Region
- Greater Minnesota
- Size in Minnesota
- 23rd largest
- Local economy
- higher education, agriculture services and cross-border retail with Fargo
- Known for
- the Red River, which the city shares with Fargo, North Dakota
Digital Audio in Moorhead
Why does Moorhead need a different plan from St. Cloud?
Because the households are different: 59% of working Moorhead residents leave town for work, against 44% in St. Cloud. A plan copied from St. Cloud would spend the same money on a different audience.
What does digital audio cost in Moorhead?
Budget follows reach and frequency, and Moorhead's 18,508 households make it a different calculation from St. Cloud. We build the plan from the goal backwards and show the arithmetic before anything runs, so you are never agreeing to a figure you cannot check.
Do you work with businesses in Moorhead?
Yes. Our office is in Hamel, in Medina, about 198 miles from Moorhead in a straight line, and we plan Greater Minnesota campaigns for the local market rather than the metro's.
Other services in Moorhead
Ready to grow in Moorhead?
Tell us the goal. We will show you the digital audio plan and the numbers behind it.