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Programmatic Display in St. Louis Park, Minnesota

Reach the right person, in the right place, at the right moment.

The numbers

Who you would be reaching in St. Louis Park

24,515Households23,531 with broadband
$101,648Median household income14% above the Minnesota figure
36.1Median ageMinnesota: 38.8
58%Own their home14 points below the state

Programmatic buys the person, not the website, so the useful question is who lives here. St. Louis Park's 24,515 households have a median income of $101,648, and 58% own their home.

With a median age of 36.1, this is a settled audience. Frequency matters more than novelty, and the same households can be reached steadily through a whole season.

St. Louis Park's ZIP codes are alike on median household income, from $99,347 in 55426 to $105,958 in 55416. So the choice comes down to where the customers are.

Whole-ZIP figures for the ZIP codes covering St. Louis Park.
ZIPHouseholdsMedian incomeMedian age
5541618,055$105,95835.6
5542611,820$99,34737.1

Source: US Census Bureau (ACS 2024 5-year; 2020 ZIP relationship file), via Census Reporter.

St. Louis Park · Hennepin County

Why programmatic display works here

St. Louis Park's 49,594 residents are served by an economy built on healthcare, corporate offices and dense neighbourhood retail. A healthcare workforce keeps hours a nine-to-five media plan does not account for, which changes when they are reachable and on what.

Programmatic display follows St. Louis Park shoppers across the sites they browse between visits, which is where most of the decision actually happens — not in the store, and not in Minneapolis.

How we run it: Programmatic Display.

The market

St. Louis Park at a glance

Population
49,594
Median household income
$101,648
Median home value
$386,800
Median age
36.1
County
Hennepin County
Region
Twin Cities
Size in Minnesota
20th largest
Local economy
healthcare, corporate offices and dense neighbourhood retail
Known for
the West End shopping and dining district
Questions

Programmatic Display in St. Louis Park

Why does St. Louis Park need a different plan from Minneapolis?

Because the households are different: 61% of working St. Louis Park residents leave town for work, against 41% in Minneapolis. A plan copied from Minneapolis would spend the same money on a different audience.

What does programmatic display cost in St. Louis Park?

Budget follows reach and frequency, and St. Louis Park's 24,515 households make it a different calculation from Minneapolis. We build the plan from the goal backwards and show the arithmetic before anything runs, so you are never agreeing to a figure you cannot check.

Do you work with businesses in St. Louis Park?

Yes. Our office is in Hamel, in Medina, about 12 miles from St. Louis Park in a straight line.

Also in this market

Other services in St. Louis Park

Ready to grow in St. Louis Park?

Tell us the goal. We will show you the programmatic display plan and the numbers behind it.